TopFloorStudio launched Shoe Designer, a new mobile app developed and designed for Asheville's Sarah Cecil. Fashion fans can design their own shoe with the app's library of heels, insteps, colors and textures. The free app is available for iPhone, iPod touch and iPad with future add-on packs for purchase.

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The American Advertising Federation Asheville swore in new board members, including TopFloorStudio CEO Ty Hallock as Vice-President. Hallock served as AAF Asheville Communications Chair for 2009-10. The AAF Asheville is an organization of media, marketing and communication professionals and is a part of the national American Advertising Federation, the oldest advertising trade association in the U.S. The organization has 70 members.

Asheville will have its first Drupal Camp in September. This is an opportunity to learn more about the CMS and network with other web designers and developers. Check back for more information, or sign up for alerts at the Drupal Camp Asheville website.

At a March 4 meeting Asheville citizens discussed how to convince Google to bring a fiber-optic network here. Read the story >

Chief Executive Officer Ty Hallock recently joined the American Advertising Federation of Asheville board of directors. Read about Ty's commitment to the Asheville community »

TopFloorStudio received national coverage for a web marketing campaign. We worked with Asheville students to promote local Girl Scout cookie sales. After parents criticized the web campaign, Newsweek reported the story, drawing national attention.